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Do you have a strategy?

Ive just read the Playing to win by A.G. Lafley - the ex CEO of Proctor & Gamble & Roger L. Martin - Dean, Rotman School of Management. Its been an interesting read and actually its based on a simple principle that Strategy is about making choices, which on the surface sounds pretty simple, but when you sit down to really think about it is actually pretty hard. Not only is it about the choices you want to make but also the ones you don’t and to decide not to do something is pretty hard, it’s hard because it forces people and organisations to make specific choices about their future—something that doesn’t happen in most companies. The book goes on to map out a set of five essential strategi

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